HONOR Launches "the Global Eagle Initiative": Uniting Top Talents to Shape a New Global AI Ecosystem

[May 28, 2025] – At the HONOR 400 Series launch event, HONOR’s CEO James Li delivered a keynote titled "Truth is Power," sharing three anecdotes to illustrate HONOR’s "Trilogy of Growth": staying true to reality, unlocking potential, and pushing beyond limits. His message outlined the brand’s foundation, vision, and the true meaning of the brand name, HONOR. During the event, James Li also officially announced the launch of "the Global Eagle Initiative" a strategic talent program aimed at building a thriving ecosystem in the AI era. The program will recruit top tech leaders, sales experts, and outstanding graduates from around the world. In addition, HONOR will invite 10,000 user-experience advocates to take part in product optimization and ecosystem development—signalling a bold new chapter in HONOR’s global talent strategy.

Trailblazer Eagle Program: Recruiting 10+ World-Class Tech Leaders to Lead the Next Wave of Innovation

As the core pillar of the Global Eagle initiatives, the Trailblazer Eagle Program is dedicated to driving breakthroughs in next-generation technologies. HONOR is seeking upwards of ten world-class experts across AI, design, imaging, hardware, and software to join forces in unlocking critical innovations. These visionary leaders will help propel the full spectrum of transformation —from foundational architecture to seamless user experience—solidifying HONOR’s position at the forefront of AI-powered ecosystems. Through this initiative, HONOR is setting new industry benchmarks and shaping the future of smart technology.

Vanguard Eagle Program: Recruiting 100+ Sales Elites to Drive Global Market Expansion

Symbolizing breakthrough and bold market leadership, the Vanguard Eagle Program is designed to accelerate the execution of HONOR’s global market strategy. HONOR is seeking over 100 seasoned sales professionals with both strategic insight and executional excellence, across national, regional, and city-level operations worldwide. Covering ten key areas—including marketing, go-to-market (GTM), channel development, and retail—this initiative targets high-impact roles that will shape HONOR’s international growth. By assembling this elite force, HONOR aims to strengthen regional competitiveness and ensure the rapid rollout of its global expansion strategy.

Rising Eagle Program: Welcoming 1,000+ Outstanding Graduates to Build the Next Generation of Talent

The Rising Eagle Program is a cornerstone of HONOR’s long-term talent development strategy. Aimed at top graduates from leading universities around the world, the program will recruit over 1,000 high-potential young professionals to form a future-ready global talent pipeline. Initial openings span ten major functions—including R&D, marketing, product and design, supply chain, finance, and legal—covering more than 40 specialized roles across key innovation areas such as AI, imaging, and design. By nurturing this new generation of "Rising Eagles", HONOR is investing in the core talent that will fuel its long-term innovation and growth, while also contributing fresh energy to the continued evolution of the tech industry.

Honorable Eagle Program: Engaging 10,000+ User Experience Advocates to Co-Create the Future of AI

The Honorable  Eagle program opens a global call to recruit over 10,000 User Experience Officers, establishing a close-knit co-creation model between HONOR and its users. These participants come from HONOR’s vibrant and authentic user community—they understand the product, embrace innovation, and are eager to share and explore new ideas. By involving them deeply in the entire product lifecycle, from AI feature development to system interaction design and service scenario optimization, HONOR ensures that real user needs directly shape its innovations. Acting as a vital bridge, these users will help translate everyday pain points into meaningful product enhancements. Together, HONOR and its user community will uncover genuine needs and deliver real value—built with heart, built to last—for the AI era and beyond.

 "The Global Eagle Initiative" marks more than just an evolution of HONOR’s talent strategy. It’s a forward-looking response to the new AI era. Through the four-pronged talent framework—Trailblazer Eagle, Vanguard Eagle, Rising Eagle, and Honorable Eagle—HONOR is bringing together a powerful mix of tech pioneers, market experts, young talent, and engaged users. This diverse collective is the foundation of a dynamic, human-centered tech ecosystem that blends innovation with collaboration.

Join the Global Eagle Initiative. Spread your wings and shape the future with HONOR. https://www.honor.com/cn/career/