HONOR Magic Moment 2023 Instagram UGC Campaign
May: Pushing the Limits
Terms and Conditions

Entry Period

● Starts on: May 4tht, 2023, 0:00 GMT+8

● Ends at: May 31st, 2023, 23:59 PM GMT+8

● Winner Announcement: Before June 30th (Winners will be announced on Instagram.)


1. The campaign starts on May 4th, 2023, and the deadline for submissions is on May 31st, 2023.

2. The activity is open to all persons who, at the date of entry, are aged 18 years or over.

3. To participate in the campaign, participants are required to:
a. Publish a post on their personal Instagram account with their work (Instagram Feed, not Instagram Story nor Reels), and
b. The privacy of the account should set to be “Public,” and
c. Hashtag #HONORMagicMoments and #PushingTheLimits in the post, and
d. Tag @HONORGlobal and other 3 friends in the post.

4. All submissions must be shot with HONOR’s mobile phone - During the Entry Period, the activity is open to all participants who upload photos that match the photo challenge theme and photo(s) that are shot with HONOR's mobile phone.

5. Participants are required to provide the original image in order to prove the submitted work(s) is/are shot with HONOR’s mobile phone upon request.

6. AIGC (“AI Generated Content”) will be excluded from the competition of final winners, and all submissions will be detected by an AI detection tool* to guarantee originality.

7. HONOR Global Team (“The Organizer”) employees, their immediate family members, and employees of cooperation partners who are or were involved in creating or implementing the activity, are excluded from participation.

8. Participation is only possible on one’s own behalf and joint submissions are not allowed.

9. If the submission contains other works, the participant should either own the copyright or have obtained prior permission from the rights holders to use them.

10. If the submission contains portraits of people, the participant is responsible for obtaining prior permission from the person photographed to ensure that no breach of third-party portrait rights will occur.

Winner Selection Mechanism

● Step 1.
○ Five nominees will be selected by a jury of the Organizer and enter the final round.
○ Nominees will be chosen based on the following criteria - Creativity, originality, relevance to the topic, and follow all the rules of Participation mentioned above.

● Step 2.
○ ONE final winner of the Best Picture Award (“最佳作品奖”) will be selected by a jury of the Organizer.
○ Winner will be awarded with a HONOR Magic 5 Pro
○ The memory, version, and color of the above electronic products are subject to the Organizer’s decision.

● Step 3.
○ TWO final winners of Most Popular Picture Awards (“最受欢迎奖”) will be selected by polls via Instagram Story from the remaining 4 nominees (excluding the final winner of the Best Picture Award).
○ The submission with the highest votes will be awarded with a HONOR X9a or a HONOR Earbuds 3 Pro (the Organizer will make the decision of which product to be awarded)
○ The submission with the second highest vote will be awarded with the HONOR Band 7.
○ The memory, version, and color of the above electronic products are subject to the Organizer’s decision.

The Prize

1. The campaign will award THREE winners:
○ ONE for the Best Picture Award (“最佳作品奖”)
○ TWO for the Most Popular Picture Award (“最受欢迎奖”)

2. If a winner has received an award on one social platform, they are ineligible to receive another award from a second social platform.

3. The winners will be announced before June 30th, 2023 and be notified via Instagram private message within 3 working days after the winners are announced.

4. The notified winners must provide their delivery information within 5 days after receiving the Instagram private message from the Organizer. If the winner fails to provide their delivery information within this period, their prize shall be forfeited.

5. The prize will be sent by the Organizer according to the address provided by the winner.

6. The prize will be shipped within two months once the winner’s address is given.

7. The winner will be responsible for any taxes or charges incurred in claiming the prize.

8. The prize is subject to availability and the Organizer reserves the right to replace the prize with an alternative prize of equal or higher value if circumstances beyond the Organizer’s control make it necessary to do so.

9. Compensation of the prize in cash, its exchange, or its transfer to another person, is excluded.

10. The Organizer does not accept any responsibility if a winner is not able to take up the prize.

Determination and Notification

1. Participants who enter the campaign should have independent, complete, clear and undisputed copyright of their works. You should also ensure that your works do not infringe on any third parties, including but not limited to the copyright and rights of portrait, reputation, and privacy.

2. Entries cannot contain any infringing, threatening, false, misleading, abusive, defamatory, vulgar, obscene, scandalous, inflammatory, pornographic or profane content. Their account will be banned once found.

3. Shortlisted content will be published on HONOR’s Instagram, TikTok, Facebook, YouTube and other official social media accounts.

4. Shortlisted content will be edited before publication.

Intellectual Property

1. The participant warrants that each of his/her submitted entries is free of third-party rights, in particular, free of copyrights, logos and other intellectual property rights (e. g. patents, trademarks, design rights, know-how, etc.), and that the participant has the right to grant a license to the Organizer pursuant to section.

2. The participant agrees to release, discharge, indemnify, defend, and hold harmless the Organizer (including its affiliate, officers, employees, and agents) against any claim by any third party due to a breach of section 1 of Intellectual Property.

3. By submitting entries to this activity, participants accept that the organizer has the right to use their submitted entries for the activity and products and brand marketing for 2 years for free, including but not limited to using entries in network media, print media, printings, exhibitions, retail stores, roadshows, digital content, out-of-home media, and other marketing activities.

Data Protection

By submitting an entry, participants will provide their personal information which will be used and disclosed by the Organizer and its authorized agents for the purposes of activity administration and prize fulfilment. For more data privacy protection information, please see the link: https://privacycenter.instagram.com/.


1. The Organizer’s decisions regarding all activity matters will be final, and no correspondence will be entered into.

2. In the event of circumstances outside the reasonable control of the Organizer, or otherwise where fraud, abuse, and/or an error (human or technical) affects or could affect the proper operation of this activity or the awarding of prizes, the Organizer reserves the right to cancel or amend these terms and conditions at any stage but will endeavor to minimize the effect to participants to avoid undue disappointment.

3. If any provision of these Conditions of Participation is held invalid by any law, rule, order, or regulation of any government, or by the final determination of any court of competent jurisdiction, such invalidity shall not affect the enforceability of any other provisions not held to be invalid.

4. All legal costs and liabilities arising from the aforementioned clause shall be borne by Participants, and the submission platform and the Organizer shall not be liable for such aforementioned infringements, nor their legal costs or liabilities.

5. All legal relationships arising because of or in connection with these terms and conditions and the activity are governed by Chinese law and subject to the exclusive jurisdiction of the court of Futian District, Shenzhen.

Privacy Statement

This Privacy Notice applies to the processing of your personal data in connection with [HONOR Magic Moment 2023 Instagram UGC Campaign] (“EVENT”). The data controller for the EVENT is HONOR Device Co., Ltd. Honor Device Co., Ltd., Suite 3401, Unit A, Building 6, Shum Yip Sky Park, No. 8089, Hongli West Road, Xiangmihu Street, Futian District, Shenzhen City, Guangdong Province, China (hereinafter referred to as "Honor", "we", "us", or "our").

We understand the importance of your privacy. Please take the time to read this Privacy Notice carefully to understand how we process your personal data.

This Privacy Notice describes:

1. What Data Do We Collect About You?

When you attend the EVENT, we shall collect and use your personal data only for the purposes stated in this Statement. We will collect and process the following data:

- For winners: we will collect your personal information, such as name, phone number, shipment address, EORI Number (optional).

Remark: more information may be required by custom authorities in some countries

2. How Do We Use Your Data?

To fulfill the contract, regarding the winners' personal information, we will only use to ship the prize and will not use it for other purposes.

3. How long do we store your personal data

We will retain your personal data for no longer than is necessary for the purposes defined in this Statement. We retain your personal data for [6 months] for internal reporting purposes to keep track of our activities and for reference in regard to future projects.

4. How Do We Share Your Data?

(1) Sharing your personal information, such as name, phone number, shipment address, EORI Number (optional) with service providers: We use [4PX] to help shipment. They will only have access to your personal data as required to fulfill their contractual obligations to us in providing services in connection with the Event. Our service providers are carefully selected and commissioned by us, are bound by our instructions, and will not process your personal data for any other

(2) Legal or regulatory disclosures: we may share your data where there is a reasonable requirement to do so, for example, to meet requirements of applicable law and regulation, or in response to requests from regulators, courts or government agencies; or to establish or defend our legal rights.

5. How Do we safeguard your personal data?

We implement appropriate technical and organizational security measures to safeguard personal data from unauthorized access, disclosure, use, modification, or loss, including by employing cryptographic technologies to ensure the confidentiality of data in transmission and deploying access control mechanisms to ensure that only limited and authorized personnel can access your personal data where there is a business need to do so.

6. What Are Your Rights and Options?

To exercise the rights of access, rectification, erasure, restriction, objection or portability in relation to your data or if you have any complaint or query about how we processes your personal data, or consult with our Data Protection Officer (DPO), please contact us by visiting Privacy Questions page, we will reply as soon as possible.

You also have the right to complain to your local data protection authority.

7. How Do We Update this Statement?

In the activity of material changes to this Statement, we will notify you by means of notification dialogs, push messages, emails, and so on, depending on the nature of the change.

Note: This Privacy notice applies to this EVENT only. For our privacy commitments in relation to other products and services, please see the applicable privacy notice of those products and services. If you want to learn more about Honor’s privacy commitments in general, please read our privacy statement.